How We Help

Your content tells a story. How do you want your audience to feel when they experience it? 

 

Experts say it takes seven touches with your brand for a consumer to take action. Powerful, emotion-invoking content can increase sales, but it can also boost corporate culture, raise brand awareness or repair a bruised reputation. Whatever your objective--engaging, useful content marketing allows those brand touches to occur in a more meaningful way--leading to earlier adoption of your offerings and ideas, and increased brand loyalty.

Content & Communication Strategy

In a world where content marketing is shifting toward engagement marketing, understanding your brand values and key attributes helps us zero in on your voice and get into the hearts and minds of your target audience. We work with clients to fine tune their voice and share it via innovative campaigns, connecting you to team members or customers like never before. Content & Communication Strategy includes deliverables such as:  

  • brand discovery

  • content audit

  • content strategy

  • editorial calendar

  • website review & recommendations

  • social landscape review & recommendations

  • internal communication strategy

  • external communication strategy

Content & Communication Development

Once we fully grasp who you are, what you want to say and the results you need, we develop creative content that delivers results. Content & Communication Development deliverables include:

  • corporate blog posts

  • marketing copy

  • website content

  • social media content

  • flyers & brochures

  • email campaigns

  • feature articles

  • infographics

  • ​press releases

  • media alerts

  • internal corporate messaging

  • crisis communication

  • video scripting/ video

  • inspirational imagery

  • speech writing

  • direct mail

  • print ads

  • training materials

  • presentation materials

  • standard operating procedures

  • case studies & white papers

Content & Communication Management

With a thoughtful content strategy and content development underway, writesmart manages existing Content & Communication efforts to ensure your customers get the information they need and remain loyal to your organization. 

Industries Served

  • healthcare

  • environmental

  • nonprofit

  • information technology

  • marketing

  • education

  • manufacturing

  • automotive

  • fitness & wellness

  • family & parenting

  • real estate

  • arts & culture

  • lifestyle

  • construction

  • finance

Please contact writesmart COMMUNICATIONS for portfolio samples.

  • Wix Facebook page
  • Wix Twitter page
  • Wix Google+ page

© 2015 by writesmart COMMUNICATIONS, LLC

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